Amazon.com on Fri. began offering a new 2 for $30 Blu-ray disc sale in the latest high-definition promotion.
The sale collection features 40 Blu-ray disc titles, including Blade Runner, 300, Pan’s Labyrinth, The Patriot, A Few Good Men, Black Hawk Down, and A Knight’s Tale.
Most titles retail for $19.95 each.
Amazon in early May offered a ‘Buy Three for the Price of Two’ Blu-ray disc promo to spur high-def sales.
Blu-ray adoption has been slower-than-expected after the battle between it and Toshiba Corp.’s HD DVD high-defintion format.
All major retailers, including Best Buy Co. Inc., Wal-Mart Stores Inc., and Target Corp. continue to advertise weekly offers to help buyers make the move from standard definition DVDs to Blu-ray.
Bestbuy.com this month began offering a ‘2 for $30′ Blu-ray sale to online customers.
Additionally, Target this week is advertising $24.99 Blu-ray titles.
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