News
Halo 3 to boost Xbox 360 sales to 400K, says analyst
Published: September 18, 2007 9:10 AM PDT
An analyst this week told USA Today that the release of Halo 3 will boost Xbox 360 U.S. sales to about 400,000 units in Sept.
Michael Pachter, an analyst with Wedbush Morgan Securities, predicts an increase of 130,000 Xbox 360 units from Aug. U.S. sales due to the impact of Halo 3. The final chapter in the Halo trilogy will be released to U.S. retail on Sept. 25. Additionally, Pachter expects first-day sales of at least 2.5 million copies and sales that could total $200 million. The previous installment in the franchise, Halo 2, generated $125 million within the first 24 hours of release in 2004. Microsoft this month began offering a limited edition Halo 3 Xbox 360 console for $399. In addition, 10,000 retailers will open stores at midnight to start sales of the title on launch day. The Halo franchise has sold more than 14 million units worldwide to date. The Xbox 360 has sold 6.3 million units in the U.S. to date.
|