Best Buy Co. Inc. this week began holding a Buy 1 Get 1 40% off Game Sale for Nintendo Co.’s Wii U and Nintendo 3DS in a new retail initiative.

This week, customers who purchase a Wii U or Nintendo 3DS title can purchase a second at 40 percent off.

The offer is valid through Dec. 19.

Nintendo reported net income of $67.2 million between Apr. to June in Q1 results.

The Wii U console sold 470,000 units in Q1. Software sales held at 4.55 million.

Total Wii U sales have reached 10 million units in global markets.

The Nintendo 3DS sold 1.01 million units in the same period. 3DS software sales held at 7.92 million in the quarter.

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