Target Corp. this week began holding a ‘Buy 1 Get 1 50 percent off’ sale for Sony Corp.’s Playstation 4, Playstation 3, Microsoft Corp.’s Xbox One, Xbox 360 and the PC in a new retail initiative.

This week, customers who purchase one game title will receive the second of equal or lesser value at 50 percent off.

Advertised titles include Battlefield: Hardline, MLB The Show 15, Bloodborne, Borderlands: The Handsome Collection, and Final Fantasy Type-0 HD.

The sale is valid through Apr. 4.

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