Retailer Inc. this week price cut Activision Blizzard Inc.’s Diablo III Ultimate Evil Edition for Sony Corp.’s Playstation 4 and Microsoft Corp.’s Xbox One to under $30 in a new sales initiative.

This week, the Diablo III Ultimate Evil Edition PS4 SKU held a discount price of $29.96, down from the $59.99 MSRP.

Diablo III Ultimate Evil EditionThe title includes the Reaper of Souls expansion pack, Apprentice Mode to boost low-level players, local, online four-player co-op, new inventory system, updated boss battles and more.

The Diablo III PC SKU has sold 12 million units in worldwide territories to date.

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