Target Corp. this week began offering a free controller charger with the purchase of Sony Corp.’s Playstation 4 in a new retail promotion.
This week, customers who purchase the PS4 500GB SKU will receive the Dualshock 4 Controller Charging Station at no additional cost.
The peripheral accessory typically sells at $19.99.
Sony said it sold 3.5 million Playstation 4 and Playstation 3 hardware units combined in the Q1 2014.
The Games and Network Services division held a profit of $41.8 million in the quarter.