Retailer Amazon.com Inc. this week began pre-order sales for Sony Corp.’s Playstation 4 Dualshock 4 Glacier White, Urban Camouflage and Wave Blue Controller SKUs.

The Glacier White, to be sold Sept. 9, Urban Camouflage, to be sold Sept. 30, and Wave Blue Controller, to be sold Aug. 19, carry a pre-order price of $59.99 each.

The Playstation 4 sells at $399.99.

It has sold seven million units worldwide to date.

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