Roku Inc. this week announced Roku TV at the Consumer Electronics Show in Las Vegas, NV.

Roku TV will offer branded HDTV television sets by TCL Hisense that include a streamlined interface and the Roku platform to allow users to stream content out of the box.

Roku TVThe television sets will offer full access to the Roku Channel Store, a remote control with only 20 buttons, and integration with the Roku app for iOS and Android.

The company said it will continue to provide external streaming solutions like stand-alone Roku players.

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