Sony Corp. this week said the Playstation 4 will be priced to reach the masses in a new interview.
Sony Worldwide Studios Vice President Michael Denny told EDGE Magazine this week that the next Playstation will hold a mass market price compared to the Playstation 3.
“…we listen and learn and take the judgement from every console launch we ever have and we have to be informed by what the strengths of our PlayStation 3 system have been, but also the challenges of that,” Denny said.
“We want a system that can reach as broad a gaming audience as possible but whilst being a system that’s deep, connected, rich and immersive and is going to give a very focused and differentiated experience than anything else that’s out there.”
In 2006, the PS3 20GB SKU launched at $499 and the 60GB SKU at $599 due to ballooning costs for included components like the Blu-ray disc drive and a proprietary Cell CPU.
By comparison, the PS4 will utilize a PC-like architecture with a x86-based CPU, PC GPU, 8GB RAM, and large local storage. The hardware will utilize CPU and GPU technology by AMD.
The DualShock 4 controller will include a new touch pad, share button, headphone jack, and light bar that will interact with a new camera to track the controller.