Toys R Us Inc. this week began holding a ‘Buy 1 Get 1 40% off’ Video Game Sale in a new spring sales initiative.

This week, customers who purchase any video game title can purchase a second at 40 percent off.

Advertised titles include Bioshock Infinite, Tomb Raider, Gears of War: Judgment and Luigi’s Mansion: Dark Moon.

NPD Group Inc. this month said Microsoft Corp.’s Xbox 360 ranked as the No. 1 console hardware in Feb. U.S. retail data, followed by Sony Corp.’s Playstation 3 and Nintendo Co.’s Wii U.

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