Target Corp. this week began offering a $20 Bonus with the purchase of Microsoft Corp. Xbox 360 4GB SKU in a new retail sale.
This week, customers who purchase the Xbox 360 4GB SKU will receive a $20 Gift Card at no additional cost.
The Xbox 360 sold 1.4 million units to rank as the No. 1 game hardware for the month in figures provided by NPD Group Inc.
The sales figure marks the 24th consecutive month the hardware has ranked as the No. 1 video game hardware in the U.S.
Microsoft in Oct. recorded a 24 percent decline in Xbox 360 revenue from the year prior to $418 million. A total of 1.7 million Xbox 360 units shipped in the first quarter, down from 2.3 million units shipped the year prior. Xbox 360 hardware market share increased to 49 percent from 47 percent in the quarter.
In the Entertainment and Devices division, which includes the Xbox business, income fell to $19 million from $340 million one year prior.