Retailer Inc. this week began holding a new Summer Sports Titles Game Sale for Sony Corp.’s Playstation 3, Microsoft Corp.’s Xbox 360 and Nintendo Co.’s Wii in a new retail initiative.

Discounted titles include London 2012 (PS3, Xbox 360), Zumba Fitness (PS3, Xbox 360), and Mario & Sonic at the London 2012 Olympics.

U.S. video game sales in June declined 30 percent to $699.8 million according to NPD Group Inc.

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