Target Corp. this week began offering a bonus copy of Activision Blizzard Inc.’s Call of Duty: Modern Warfare 3 with the purchase of Sony Corp.’s Playstation 3.
This week, customers who purchase the PS3 320GB SKU will receive a copy of Call of Duty: Modern Warfare 3 at no additional cost.
Sony this week will begin sale of the PS3 320GB Modern Warfare 3 Bundle, which includes the PS3 320GB SKU, a copy of Activision Blizzard Inc.’s Modern Warfare 3, and a Dualshock 3 Controller at $299.99.
Sony in May recorded a $2.8 billion loss in the Playstation division due to declining sales of console and handheld products.
For the fiscal year ending Mar. 31, 2012, the PS3 sold 13.9 million units, down from 14.3 million in 2011. It sold 1.9 million units in the quarter. In addition PSP sales fell to 6.8 million and PS2 sales dropped to 4.1 million.
PS3 software sales increased 8.7 million units in the year to 156.6 million units.
However, it expects console sales to fall to 16 million units next fiscal year.