Nintendo Co. this week said it will sell a new Nintendo 3DS Midnight Purple SKU to U.S. retail.
Nintendo 3DS Midnight Purple SKU will be sold May 20 to coincide with the launch of Mario Tennis Open.
The SKU joins current color schemes, including Cosmo Black, Aqua Blue, Flame Red, and Pearl Pink.
Nintendo in Apr. recorded a $460 million loss for the fiscal year amid lower-than-expected sales of the Nintendo 3DS handheld and the Wii console.
For the 2011 fiscal year ended Mar. 31, the company held an operating loss of $461.2 million.
In the year it sold 9.8 million Wii consoles, down from an estimate of 13 million, and 13.5 million Nintendo 3DS handhelds, down from a target of 16 million.
It shipped about five million Nintendo DS units.