Best Buy Co. Inc. this week discounted select first-party titles for Sony Corp.’s Playstation 3 in a new sales initiative.

This week, the retailer discounted SOCOM 4 and Killzone 3 to $29.99 each, $10 off the $39.99 MSRP.

SOCOM 4 includes a single-player operation and online multiplayer functionality for up to 32 players.

Killzone 3 is a first-person shooter sequel that includes a campaign mode, multiplayer mode, and Playstation Move and 3D functionality.

Sony in Jan. said it sold 6.5 million PS3 units in Q3, an increase of 200,000 units one year prior. PS3 software sales totaled 66.5 million units, an increase from 57.6 million units one year ago.

The Consumer Products and Services division, which includes the Playstation business, recorded revenue of $13.1 billion, down from $17.3 billion one year ago.

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