Pre-order sales for Bioware Inc. and EA Inc.’s Mass Effect 3 for Microsoft Corp.’s Xbox 360 led pre-order demand this week at Wal-Mart Stores Inc.’s online division.

This week, the Mass Effect 3 Collector’s Edition Xbox 360 SKU ranked as the No. 1 best-selling pre-order product in’s Video Games division.

In addition, the Mass Effect 3 standard Xbox 360 ranked No. 2 in the same period.

Developed by Bioware Corp., Mass Effect 3 is a sci-fi action RPG with third-person shooter action and melee kills.

Mass Effect 3, to be released Mar. 6, will be sold in a standard and Collector’s Edition SKU.

The Mass Effect 3 Collector’s Edition will include a premium metal case, 70-page hardbound art book, limited edition Mass Effect comic, premium N7 patch, and a collection of in-game content at $79.99.

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