Pre-order sales for Bioware Inc. and EA Inc.’s Mass Effect 3 Collector’s Edition for Sony Corp.’s Playstation 3, Microsoft Corp.’s Xbox 360, and the PC increased this week at Amazon.com Inc. amid building demand for the sequel.

This week, the Mass Effect 3 Collector’s Edition PS3 SKU held a 87 percent sales increase to rank at No. 335 in Amazon’s Video Games division. It previously ranked at No. 629.

The Xbox 360 SKU held a 192 percent sales increase to rank at No. 28. It previously ranked at No. 82.

Finally, the PC SKU held 123 percent sales increase to rank at No. 180. It held a prior rank of No. 403.

Developed by Bioware Corp., Mass Effect 3 is a sci-fi action RPG with third-person shooter action and melee kills.

Mass Effect 3, to be released Mar. 6, will be sold in a standard and Collector’s Edition SKU.

The Mass Effect 3 Collector’s Edition will include a premium metal case, 70-page hardbound art book, limited edition Mass Effect comic, premium N7 patch, and a collection of in-game content at $79.99.

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