Pre-order sales for Inc.’s new Kindle Fire tablet totaled 95,000 units in the first day of sale, according to research firm eDataSource.

The firm, which analyzed purchased receipts received by email, said Kindle Fire pre-order sales surpassed other new models of the Kindle, including the entry-level Kindle, Kindle Touch, and Kindle Touch 3G SKUs.

Additionally, 27 percent of Kindle Fire units were sold with an accessory, including new zip sleeves and folio covers.

The Kindle Fire, to be sold Nov. 15, includes a full-color 7-inch multi-touch IPS display, Dual-Core CPU, 8GB Internal Memory, Wi-Fi functionality, and up to eight hours of battery life at $199.00.

Applications include the Amazon Silk Browser, E-Mail, Amazon Instant Video, Amazon Appstore, and Amazon Cloud Drive with unlimited cloud storage for Amazon content.

Finally, each Kindle Fire will include a free month of Amazon Prime membership.

Amazon this week announced new Kindle models including the Kindle at $79.00, the Kindle Touch with touch display and built-in Wi-Fi at $99.00, and the Kindle Touch 3G which adds free 3G wireless functionality at $149.00.

The iPad, which currently dominates the tablet market at 30 million units sold, shipped 9.25 million units in the third quarter of 2011.

Market demand has been fickle for Android-based tablets. Products like the XOOM from Motorola Mobility Inc. and the Galaxy Tab from Samsung Electronics Co. Ltd. have failed to make a significant dent with consumers due to $400 to $600 price tags.

HP Aug. 19 price cut the TouchPad 16GB SKU to $99.99 from $499.99 and the 32GB SKU to $149.99 from $599.99 after lackluster sales.

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