Toys R Us Inc. stores this week began holding a Buy 1 Get 1 50% Off Sale for Sony Corp.’s Playstation 3, PSP, Microsoft Corp.’s Xbox 360, and Nintendo Co.’s Wii and Nintendo DS.

Through July 16, customers who purchase two select value game titles at $19.99 or less will receive a third at no additional cost.

Eligible titles include Lost Planet 2 (PS3), Green Day Rock Band (PS3P, Call of Duty: World at War (Xbox 360), Mario Super Sluggers (Wii), Cars: Race-O-Rama (Wii), LEGO Star Wars: The Complete Saga (DS), and Dissidia: Final Fantasy (PSP).

Meanwhile, Inc. this week is holding a Buy 2 Get 1 Free Game Sale.

Eligible titles include Oblivion 5th Anniversary Edition, Shadows of the Damned, The Legend of Zelda: Ocarina of Time 3D, and Resident Evil: The Mercenaries 3D.

It is concurrently offering a $50 Bonus with the purchase of the Xbox 360 250GB hardware and Xbox 360 4GB Kinect Bundle.

Sony in May began sale of the PS3 160GB Call of Duty: Black Ops Bundle, which includes the PS3 160GB hardware, a copy of Activision Blizzard Inc.’s Call of Duty: Black Ops, the Call of Duty: Black Ops First Strike DLC Pack, and a Dualshock 3 Controller at $299.99.

Sony in May began sale of the Limited Edition PSP Entertainment Pack, which includes the PSP-3000 handheld, 2GB Memory Stick Pro, Gran Turismo, and MLB 11 The Show at $199.99.

Microsoft in Sept. will sell a new limited edition Xbox 360 320GB Gears of War 3 Bundle at $399.99.

Current Xbox 360 stand-alone SKUs include the Xbox 360 250GB hardware at $299.99 and the Xbox 360 4GB hardware at $199.99.

Bundle SKUs include the Xbox 360 250GB Kinect Special Edition Bundle at $399.99 and the Xbox 360 4GB with Kinect bundle at $299.99.

Nintendo in May began sale of the Wii Mario Kart Bundle, which includes the Wii hardware, Mario Kart Wii, and a Wii Wheel at $149.99.

Nintendo released the Nintendo 3DS handheld with 18 software titles Mar. 27.

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